QUEENS & LONG ISLAND REAL ESTATE BLOGS

Categories:

Selling - Queens | Selling - Long Island

 

May 1, 2026

The Queens Tradeoff: What You Gain (and Give Up) When You Move Here in 2026

The Queens Tradeoff: What You Gain (and Give Up) When You Move Here in 2026

Is moving to Queens in 2026 the right decision, and what do you really gain—and give up—when making the move?

For many buyers and homeowners thinking about selling a home in Queens and long Island, New York, this question is more relevant than ever. The Queens tradeoff: what you gain (and give up) when you move here in 2026 is not just about price—it’s about lifestyle, convenience, and long-term value.

At the Maureen Folan Real Estate Group, we help clients evaluate these tradeoffs with clarity so they can make confident real estate decisions.


What You Gain When Moving to Queens

Queens continues to stand out in the Queens and long Island, New York real estate market for several key reasons.

Accessibility and transportation

Queens offers extensive public transit options, making commuting into Manhattan and other boroughs more efficient for many residents.

Diverse housing options

From co-ops and condos to single-family homes, buyers have a wide range of choices depending on their goals.

Lifestyle convenience

Access to restaurants, shopping, parks, and services contributes to everyday convenience.

Relative tax advantages

Compared to some suburban areas, property tax structures in NYC can be more predictable depending on property type.


What You May Give Up

 

Every move involves compromise, and Queens is no exception.

Space considerations

Some buyers may find that homes in Queens offer less square footage compared to suburban areas.

Parking and density

Depending on the neighborhood, parking and population density can be factors to consider.

Price per square foot

While total prices vary, cost per square foot can be higher in certain areas.


Why This Tradeoff Matters for Sellers

If you are selling a home in Queens and long Island, New York, understanding this balance is key to positioning your property effectively.

Buyers are not just comparing homes—they are comparing lifestyles. A knowledgeable Queens and long Island Realtor like Maureen Folan ensures your home is presented in a way that highlights its strengths within this tradeoff.


Market Perspective in 2026

Buyer behavior has shifted.

Convenience is a top priority

Time savings matters more than ever

Total cost of ownership is under scrutiny

These trends continue to support demand in Queens.


Important Consideration

Lifestyle preferences, financial decisions, and housing choices vary widely. Buyers should consult appropriate professionals for financial or tax guidance where needed. A real estate agent provides market expertise.


Final Thoughts

The Queens tradeoff in 2026 comes down to balancing convenience, cost, and lifestyle. For many buyers, what Queens offers outweighs what they give up.


Call to Action

If you’re considering selling your home in Queens and long Island, New York, the Maureen Folan Real Estate Group can help you navigate today’s market with confidence.

Call 718-767-8200
Email info@maureenfolan.com
Visit 61-43 186th St, Fresh Meadows, NY 11365


Frequently Asked Questions

Is Queens a good place to live in 2026?

It depends on your lifestyle and priorities.

Is Queens more affordable than suburbs?

In some cases, total monthly costs may be competitive.

What is the biggest tradeoff?

Typically space versus convenience.

Who can help me decide?

A Queens and long Island real estate agent like Maureen Folan.

May 1, 2026

Is Queens Worth It in 2026? A Real Cost vs. Lifestyle Breakdown

Is Queens Worth It in 2026? A Real Cost vs. Lifestyle Breakdown

Is Queens worth it in 2026 when you truly break down cost versus lifestyle?

For many homeowners thinking about selling a home in Queens and long Island, New York, this is exactly what today’s buyers are asking. The question “Is Queens worth it in 2026?” is no longer just about price—it’s about how real costs compare to everyday lifestyle benefits.

At the Maureen Folan Real Estate Group, we see firsthand how buyers in the Queens and long Island, New York real estate market are making more informed, data-driven decisions than ever before.


What “Real Cost” Actually Means in 2026

The biggest shift in today’s market is how buyers define affordability. It’s no longer just about the purchase price.

Monthly housing obligations

Buyers are evaluating the full monthly picture, including mortgage payments, property taxes, insurance, and, where applicable, maintenance or common charges.

Transportation and commuting costs

Queens offers extensive public transportation options, which can reduce reliance on personal vehicles and lower monthly expenses compared to suburban living.

Time as a financial factor

Commute time is increasingly viewed as a cost. Longer commutes can affect productivity, flexibility, and overall quality of life.

This broader definition of “real cost” is reshaping how buyers evaluate properties.


The Lifestyle Advantage of Queens

When buyers ask if Queens is worth it in 2026, lifestyle plays a major role in the answer.

Proximity to Manhattan and major job centers

Queens provides relatively quick access to Manhattan, making it attractive for professionals who want convenience without Manhattan-level pricing.

Diverse neighborhood options

From quieter residential areas to more active, transit-oriented communities, Queens offers a wide range of living environments.

Everyday convenience

Access to restaurants, shopping, parks, and services contributes to a more efficient daily routine.

For many buyers, these lifestyle benefits justify the cost.


Where Queens May Feel Expensive

To provide a balanced perspective, there are areas where buyers may perceive Queens as Higher upfront purchase prices

Compared to some suburban areas, initial home prices may be higher.

Competitive market conditions

Demand in desirable neighborhoods can create competitive buying environments.

Property type considerations

Co-ops, condos, and single-family homes each come with different financial structures.

However, these factors must be weighed against long-term cost stability and lifestyle value.


Why Buyers Are Still Choosing Queens in 2026

Despite these considerations, demand remains strong in the Queens and long Island, New York real estate market.

Predictability in monthly costs

Many buyers value stable, manageable monthly expenses.

Reduced commute stress

Shorter travel times contribute to better work-life balance.

Long-term livability

Buyers are prioritizing locations that support their daily routines over purely maximizing space.


What This Means for Sellers in Queens and Long Island, New York

If you are selling a home in Queens and long Island, New York, this shift in buyer mindset creates a strong opportunity.

Today’s buyers are not just comparing homes—they are comparing lifestyles and long-term financial impact.

Position your home around convenience

Highlight proximity to transit, services, and key locations.

Emphasize total value

Communicate not just price, but cost efficiency and livability.

Work with a knowledgeable expert

A Queens and long Island Realtor like Maureen Folan understands how to align your property with what buyers care about most.


Important Consideration

While cost comparisons often involve taxes and financial planning, buyers should consult qualified professionals such as accountants or financial advisors for personalized guidance. A real estate agent provides market expertise and positioning strategies.


Final Thoughts

So, is Queens worth it in 2026? For many buyers, the combination of convenience, accessibility, and manageable long-term costs makes it a compelling choice.


Call to Action

If you’re considering selling your home in Queens and long Island, New York, the Maureen Folan Real Estate Group can help you position your property for today’s market.

Call 718-767-8200
Email info@maureenfolan.com
Visit 61-43 186th St, Fresh Meadows, NY 11365


Frequently Asked Questions

Is Queens more affordable long-term?

It can be when considering total monthly costs and commute savings.

Do buyers prioritize lifestyle now?

Yes, lifestyle and convenience are major factors.

Is demand still strong?

Buyer interest in Queens remains steady.

Who can help me sell effectively?

A Queens and long Island real estate agent like Maureen Folan.

May 1, 2026

Why More Buyers Are Choosing Queens Over Manhattan and Long Island

Why More Buyers Are Choosing Queens Over Manhattan and Long Island

Why are more buyers choosing Queens over Manhattan and Long Island in 2026?

For homeowners selling a home in Queens and long Island, New York, this is one of the most important market trends to understand. Buyers are increasingly looking for balance—and Queens is often where cost, convenience, and lifestyle intersect.

At the Maureen Folan Real Estate Group, we’ve seen this shift reshape the Queens and long Island, New York real estate market.


The “Middle Ground” Advantage

Queens occupies a unique position between Manhattan and Long Island.

Compared to Manhattan

Buyers often find more space and potentially lower purchase prices.

Compared to Long Island

Buyers often benefit from shorter commutes and less reliance on cars.

This balance is driving demand.


Transportation and Accessibility

One of Queens’ strongest advantages is connectivity.

Extensive subway network

Many neighborhoods offer direct access to Manhattan.

Multiple commuting options

Buses, highways, and rail options provide flexibility.

Reduced commute time

For many buyers, this is a deciding factor.


Financial Considerations

Buyers in 2026 are more analytical about costs.

Purchase price relative to Manhattan

Queens may offer more value per dollar in certain areas.

Property tax comparisons

Taxes can differ from suburban areas, influencing monthly affordability.

Total cost of ownership

Buyers are factoring in transportation, time, and lifestyle costs.


Lifestyle Flexibility

Queens offers a wide range of living environments.

Urban convenience

Residential neighborhoods

Access to amenities

This flexibility appeals to a broad range of buyers.


What This Means for Sellers

If you are selling a home in Queens and long Island, New York, this trend is a clear advantage.

Increased buyer pool

You are attracting buyers considering both Manhattan and Long Island.

Strong positioning opportunity

Your home can be marketed as a balanced alternative.

Strategic pricing matters

A knowledgeable Queens and long Island Realtor ensures your home is aligned with current demand.


The Role of Expert Guidance

At the Maureen Folan Real Estate Group, we tailor strategies based on these market shifts.

Maureen Folan, a trusted real estate agent, understands how to highlight your property’s strengths in this evolving landscape.


Final Thoughts

In 2026, more buyers are choosing Queens because it offers something many other markets cannot: balance.


Call to Action

Thinking about selling your home in Queens and long Island, New York? Contact the Maureen Folan Real Estate Group today.

Call 718-767-8200
Email info@maureenfolan.com


Frequently Asked Questions

Why are buyers leaving Manhattan?

Cost and space considerations.

Why not choose Long Island?

Commute and tax factors.

Is Queens demand growing?

Interest remains strong.

Who can help me sell?

Maureen Folan Real Estate Group.

May 1, 2026

The Commute Equation: How to Choose the Right Queens Neighborhood for Your Lifestyle

The Commute Equation: How to Choose the Right Queens Neighborhood for Your Lifestyle

How do you choose the right Queens neighborhood based on your commute and lifestyle in 2026?

For both buyers and those selling a home in Queens and long Island, New York, the commute equation has become one of the most important decision-making factors. Where you live is no longer just about the property—it’s about how that location fits into your daily life.


Why Commute Matters More in 2026

Buyer priorities have shifted in the Queens and long Island, New York real estate market.

Time is treated as a valuable resource

Shorter commutes can improve daily routines and overall quality of life.

Flexibility is increasingly important

Hybrid and in-office work schedules require adaptable commuting options.

Transportation costs impact affordability

Fuel, transit fares, and vehicle expenses all play a role.


Key Factors When Choosing a Neighborhood

Proximity to public transit

Access to subways, buses, and rail lines is a major consideration.

Access to major roadways

For those who drive, highway access can significantly affect commute times.

Distance to work or key destinations

Location relative to daily activities matters more than ever.


Matching Lifestyle With Location

Different neighborhoods offer different experiences.

Transit-oriented areas

These may appeal to buyers prioritizing convenience and accessibility.

Residential neighborhoods

These may offer quieter environments and different types of housing.

Mixed-use areas

These combine convenience with community feel.

A Queens and long Island Realtor like Maureen Folan helps match these options to buyer needs.


What This Means for Sellers

If you are selling a home in Queens and long Island, New York, understanding the commute equation can significantly impact your marketing strategy.

Highlight transportation access

Emphasize location benefits

Target the right buyers


The Importance of Positioning

At the Maureen Folan Real Estate Group, we focus on presenting your home in a way that aligns with how buyers are actually making decisions today.


Final Thoughts

The commute equation is a defining factor in 2026. Choosing the right neighborhood—and marketing it effectively—comes down to how well it supports a buyer’s lifestyle.


Call to Action

Ready to sell your home in Queens and long Island, New York? Contact the Maureen Folan Real Estate Group today.

Call 718-767-8200
Email info@maureenfolan.com


Frequently Asked Questions

How important is commute in 2026?

It is one of the top factors for buyers.

Does transit access affect value?

Yes, it can influence demand and pricing.

Should I highlight commute in my listing?

Yes, it is a key selling point.

Who can help position my home?

Maureen Folan Real Estate Group.

April 24, 2026

From Ignored to In-Demand: How to Relaunch a Listing That Didn’t Sell

From Ignored to In-Demand: How to Relaunch a Listing That Didn’t Sell

How do you relaunch a home that didn’t sell successfully?

If you are selling a home in Queens and Long Island, New York and your listing expired, there is still opportunity. “From Ignored to In-Demand: How to Relaunch a Listing That Didn’t Sell” explains how.


Repricing the Home

Market-Based Pricing

Align with current conditions.

Analyze Past Performance

Identify where interest dropped.

Create Urgency

Encourage immediate attention.


Improving Presentation

Updated Photos

Enhance visual appeal.

Better Staging

Improve perception.

Stronger Marketing

Expand reach.


Timing the Relaunch

Avoid Immediate Relisting

Make meaningful changes first.

Choose the Right Moment

Align with demand.

Strategic Re-entry

Position as a fresh listing.


What This Means for Sellers

A relaunch is an opportunity to succeed with a better plan. A Queens and Long Island real estate agent like Maureen Folan can guide the process.


Final Thoughts

A failed listing can become a successful sale with the right adjustments.


Call to Action

Ready to relaunch your home in Queens and Long Island, New York? Contact the Maureen Folan Real Estate Group.

Call 718-767-8200
Email info@maureenfolan.com
Visit 61-43 186th St, Fresh Meadows, NY 11365


Frequently Asked Questions

Can I relist my home?

Yes, with a new strategy.

What should change?

Pricing and marketing.

When should I relist?

After improvements are made.

Who can help?

A Queens and Long Island Realtor like Maureen Folan.

April 24, 2026

Stale Listings Don’t Sell: How Time on Market Kills Your Home’s Value

Stale Listings Don’t Sell: How Time on Market Kills Your Home’s Value

How does time on market affect your home sale?

When selling a home in Queens and Long Island, New York, timing matters. “Stale Listings Don’t Sell: How Time on Market Kills Your Home’s Value” explains why.


Declining Buyer Interest

Reduced Showings

Interest fades over time.

Buyer Assumptions

They may assume issues.

Competition Increases

New listings take attention.


Negotiation Impact

Lower Offers

Buyers expect discounts.

Seller Disadvantage

Leverage shifts to buyers.

Price Reductions

Often become necessary.


Online Visibility

Lower Ranking

Listings drop in search results.

Less Engagement

Clicks and saves decline.

Algorithm Effects

Exposure decreases.


What This Means for Sellers

Avoiding a stale listing is critical. A Queens and Long Island real estate agent like Maureen Folan can help maintain momentum.


Final Thoughts

Time on market directly impacts your results.


Call to Action

Protect your home’s value. Contact the Maureen Folan Real Estate Group.

Call 718-767-8200
Email info@maureenfolan.com
Visit 61-43 186th St, Fresh Meadows, NY 11365


Frequently Asked Questions

What is a stale listing?

A home on the market too long.

Does it affect price?

Yes, it can lower value.

Can it recover?

Yes, with strategy.

Who can help?

A Queens and Long Island Realtor like Maureen Folan.

April 24, 2026

Why ‘Testing the Market’ Backfires for Queens and Long Island Sellers

Why ‘Testing the Market’ Backfires for Queens and Long Island Sellers

Is testing the market a smart strategy in 2026?

Many homeowners selling a home in Que

ens and Long Island, New York consider starting high to “test the market.” However, “Why ‘Testing the Market’ Backfires for Queens and Long Island Sellers” is an important concept to understand.

In today’s Queens and Long Island, New York real estate market, buyers are highly informed and decisive.


The Risk of Overpricing

Buyers Ignore High Prices

They move on to better options.

Reduced Early Activity

Low engagement signals lack of interest.

Price Drops Hurt Perception

They can weaken negotiating power.


Online Data Transparency

Days on Market Matter

Buyers notice listing age.

Price History Is Visible

Changes influence perception.

Reduced Algorithm Exposure

Older listings get less visibility.


Buyer Psychology

Value Recognition

Buyers quickly assess pricing.

Confidence Drives Offers

Well-priced homes perform better.

Hesitation Reduces Action

Uncertainty delays decisions.


What This Means for Sellers

Pricing correctly from the start is essential. A Queens and Long Island real estate agent like Maureen Folan can guide this process.


Final Thoughts

Testing the market often leads to missed opportunities in 2026.


Call to Action

Avoid pricing mistakes. Contact the Maureen Folan Real Estate Group.

Call 718-767-8200
Email info@maureenfolan.com
Visit 61-43 186th St, Fresh Meadows, NY 11365


Frequently Asked Questions

What is testing the market?

Listing above value to gauge interest.

Why does it fail?

It reduces early engagement.

Can it be fixed?

Sometimes with adjustments.

Who can help?

A Queens and Long Island Realtor like Maureen Folan.

April 24, 2026

The First 14 Days: Why Your Listing’s Launch Window Determines Everything

The First 14 Days: Why Your Listing’s Launch Window Determines Everything

Why are the first 14 days so important when selling your home?

When selling a home in Queens and Long Island, New York, the first two weeks can determine the outcome. Understanding “The First 14 Days: Why Your Listing’s Launch Window Determines Everything” is key to maximizing results.

In today’s Queens and Long Island, New York real estate market, new listings receive the most attention immediately after hitting the market.

At the Maureen Folan Real Estate Group, Maureen Folan ensures every listing is positioned for a strong launch.


Initial Buyer Activity Surge

High Visibility Period

New listings attract the most views.

Serious Buyers Act Quickly

Qualified buyers monitor new inventory closely.

Online Algorithm Boost

Listings receive higher exposure early on.


Pricing at Launch

Correct Pricing Creates Demand

It can generate strong interest immediately.

Overpricing Reduces Engagement

Buyers may skip your home entirely.

Late Adjustments Lose Impact

Momentum is difficult to regain.


Preparation Before Listing

Professional Presentation

Photos and staging matter.

Pre-Marketing Strategy

Build interest before launch.

Strategic Timing

Timing influences results.

What This Means for Sellers

A strong start leads to better outcomes. A Queens and Long Island real estate agent like Maureen Folan ensures your home launches effectively.

Final Thoughts

The first 14 days are critical. Preparation and execution determine success.


Call to Action

Planning to sell in Queens and Long Island, New York? Contact the Maureen Folan Real Estate Group.

Call 718-767-8200
Email info@maureenfolan.com
Visit 61-43 186th St, Fresh Meadows, NY 11365


Frequently Asked Questions

Why are the first 14 days important?

They generate the most buyer interest.

Can a listing recover later?

Sometimes, but it is harder.

What impacts early success?

Pricing and marketing.

Who can help?

A Queens and Long Island Realtor like Maureen Folan.

April 24, 2026

Expired Listing? Here’s the Real Reason Your Home Didn’t Sell in 2026

Expired Listing? Here’s the Real Reason Your Home Didn’t Sell in 2026

Why didn’t your home sell in 2026—and what should you do next?

Many homeowners selling a home in Queens and Long Island, New York are asking the same question: why didn’t my home sell? Understanding “Expired Listing? Here’s the Real Reason Your Home Didn’t Sell in 2026” is essential before making your next move.

In the Queens and Long Island, New York real estate market, homes do sell—but not all listings succeed. When a property expires, the issue is typically not the market itself, but how the home was positioned within it.

At the Maureen Folan Real Estate Group, led by experienced Queens and Long Island Realtor Maureen Folan, we help sellers identify the exact reasons behind an expired listing and correct them.


Pricing That Missed Buyer Expectations

Pricing is often the primary reason a home does not sell.

Overpricing at Launch

When a home is introduced above market value, buyers quickly overlook it.

Delayed Price Adjustments

Waiting too long to respond to market feedback can reduce interest.

Strong Buyer Comparisons

Buyers compare multiple homes and choose the best perceived value.


Marketing That Fell Short

A listing must stand out to attract attention.

Limited Online Exposure

If buyers do not see your home, they cannot consider it.

Weak Visual Presentation

Photos and videos significantly impact buyer perception.

Passive Strategy

A modern listing requires active, strategic promotion.


Buyer Behavior in 2026

Buyers in Queens and Long Island, New York are more informed and selective.

Focus on Value

Buyers expect alignment between price and condition.

Quick Decision Cycles

Well-positioned homes attract immediate interest.

Data Awareness

Buyers review days on market and pricing trends.


What This Means for Sellers

An expired listing is not failure—it is feedback.

Repositioning your home with the help of a Queens and Long Island real estate agent like Maureen Folan can lead to a successful relaunch.


Final Thoughts

Most homes that do not sell initially can succeed with the right strategy. Understanding the real issue is the first step.


Call to Action

If you are thinking about selling a home in Queens and Long Island, New York, contact the Maureen Folan Real Estate Group today.

Call 718-767-8200
Email info@maureenfolan.com
Visit 61-43 186th St, Fresh Meadows, NY 11365


Frequently Asked Questions

What is an expired listing?

A home that did not sell during its listing period.

Can I relist?

Yes, with a better strategy.

Why didn’t my home sell?

Usually pricing or marketing.

Who can help?

A Queens and Long Island Realtor like Maureen Folan.

April 23, 2026

Garage, Basement, Attic: New Storage Opportunities — and Responsibilities

Garage, Basement, Attic: New Storage Opportunities — and Responsibilities

Thinking about moving to a suburban home and wondering how garages, basements, and attics change your storage and maintenance responsibilities?

The transition highlighted in “Garage, Basement, Attic: New Storage Opportunities — and Responsibilities” is one of the most overlooked aspects of moving from Queens to suburban areas. While these spaces offer valuable storage, they also come with upkeep obligations that can impact both buyers and sellers in the Queens and Long Island, New York real estate market.

At the Maureen Folan Real Estate Group, we help clients understand how these features influence property value and buyer expectations.


Why Storage Spaces Matter More in Suburban Homes

In Queens apartments, storage is often limited. Suburban homes in Long Island introduce entirely new areas like garages, basements, and attics.

For buyers, this is a major advantage. For sellers, it becomes a key selling point. However, these spaces must be properly maintained and presented to maximize appeal.

A knowledgeable Queens and Long Island real estate agent like Maureen Folan ensures these features are positioned effectively when selling a home in Queens and Long Island, New York.


The Garage: More Than Just Parking

Garages in suburban homes often serve multiple purposes, including storage, workshops, and additional living space potential.

However, buyers will assess condition, organization, and functionality. A cluttered or poorly maintained garage can negatively impact perception.

Sellers should ensure the garage is clean, accessible, and well-lit to enhance its value in the Queens and Long Island real estate market.


Basements: Opportunity and Maintenance

Basements are one of the most valuable yet scrutinized areas during home sales.

Buyers often view basements as flexible spaces, but they also look for signs of moisture, structural integrity, and proper insulation.

For sellers, addressing any visible concerns and presenting the basement as usable space can significantly improve buyer confidence.

Working with the Maureen Folan Real Estate Group helps ensure your basement is positioned as an asset rather than a liability.


Attics: Hidden Value Above

Attics are often underutilized but can add meaningful storage or even future living space potential.

Buyers will consider accessibility, ventilation, and insulation. A well-maintained attic can reinforce the overall condition of the home.

For those selling a home in Queens and Long Island, New York, highlighting attic functionality can differentiate your property.


Responsibilities That Come with Extra Space

While these areas provide convenience, they also introduce responsibilities that buyers carefully evaluate.

Maintenance, organization, and condition all play a role in how these spaces are perceived during showings and inspections.

A Queens and Long Island Realtor like Maureen Folan can guide sellers on how to prepare these areas effectively without over-investing in unnecessary upgrades.


How to Present These Spaces When Selling

Presentation is critical in today’s competitive Queens and Long Island real estate market.

Clean, decluttered, and well-lit storage areas create a sense of additional usable space. This can positively influence buyer perception and potentially impact offers.

Strategic staging, even in utility spaces, can make a noticeable difference.


Aligning with Buyer Expectations

Today’s buyers are more informed and detail-oriented. They understand the benefits and responsibilities of garages, basements, and attics.

Sellers who proactively address these expectations are more likely to experience smoother transactions.

The Maureen Folan Real Estate Group specializes in aligning your home with current market expectations while maintaining compliance with all real estate regulations.


Partner with a Leading Queens and Long Island Real Estate Agent

If you are preparing to sell a home in Queens and Long Island, New York, understanding how to leverage every part of your property is essential.

Maureen Folan and her team provide expert guidance tailored to the Queens and Long Island real estate market, helping you highlight your home’s strengths and navigate the selling process with confidence.

Call 718-767-8200, email info@maureenfolan.com, or visit 61-43 186th St, Fresh Meadows, NY 11365 to connect with a trusted Queens and Long Island Realtor today.


Frequently Asked Questions

Do garages add value to a home?
They can, especially when well-maintained and functional.

Should I finish my basement before selling?
Not always. It depends on cost, condition, and market expectations.

Are attics important to buyers?
Yes, particularly for storage and potential future use.

Do I need to stage storage areas?
Simple organization and cleanliness can make a strong impact.